Capability
Corporate and business unit strategy
Case: Mobile business unit strategy
Context.
Our client, a leading telecom operator, was gradually losing market share both in the mobile corporate customers and mass market segment.
Mission.
We were asked to review the client’s overall approach to the mobile services market and develop creative strategies to retain and regain market share in an increasing competitive landscape.
Results.
We developed a 3-year strategic plan backed with a solid financial plan to reshape and regain control of the mobile competitive landscape of our client.
Service offering
- Corporate strategy development
- Business unit/product line strategy
- Strategic planning processes
- Internationalisation strategy
Contact
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